How to Name Your Podcast

Thinking about starting a podcast? One thing I discovered, in working through the process of planning a new podcast, is that it is good to spend some time coming up with a suitable name for the show. What I’ve found in a current exercise of this kind is that to my surprise it seems less […]

What is the Best Duration for a Podcast?

Invitation to participate in a short survey to help with podcast planning I’ve put together a short survey (see below), designed to elicit some views and advice on what would be the best time duration for my podcast show on BlogTalkRadio, Des Walsh & Friends. I’ve been sticking to a thirty minute duration, but am […]

Basic Resources for Podcasting

A quick introduction to podcasting and some tools to get started On Friday last at Bond University I co-presented with Associate Professor Michael Rees a masterclass on developing a social media roadmap for business. We had a great group of people to work with and Michael and I really enjoyed the interaction. We also had […]

LinkedIn Bloggers Group Has Room for More Members

Image: “Cat out of bag, almost” by Plong, via Flickr: Creative Commons license Over the weekend I posted a message on the LinkedIn Bloggers group, of which I’m co-moderator, sharing some thoughts about how we could generate wider awareness of the group’s existence and in the process hopefully attract some more people to become members, […]

Business and Branding #3: Brand You

In the second of this short series on Business and Branding, Finding What Works, I mentioned that my core brand these days is effectively my own name, as in the name of my other main blog, Des Walsh dot Com.   Another way I could put that is to say that I am practicing “personal branding”. […]